If you want to know how to sell ppc services, let my little experiment be your guide. For the past 60 days I decided to run a little pilot program with my local consulting business. Currently we focus exclusively on Conversion Rate Optimization products for our clients, but we regularly get asked by both prospects and our current clients if we offer PPC campaign management.
We decided run a pilot program and offer a simple PPC product to see if we should include it as part of our usual services going forward.
In this post, I’m going to share with you how our product was received, challenges we faced, how we priced our product, and what you can learn to sell PPC services yourself. Read More